Life’s a bleach and then you dye…

BLEACH LONDON 
DIY COLOURS

My favourite hair salon is now available to the masses. Great. I’m not going to deny that this is a little annoying. It’s kind of like when you discover a band, and then a few years later, everyone loves them. So, if you haven’t already heard, the uber cool Dalston hair salon Bleach has created a hair care range for Boots.


Amazing news if you don’t live in London, or if you’re a total hair dye whore, and cant afford to go to the salon every week. There’s something for everyone from Super Cool Colours, to DIY Bleaching, Colour Care, and even styling products.

Walk down any high street and you will see a vast array of ombre dip dyes and rainbow hair colours. Some good, some terrible. So I guess it was only a matter of time before, Alex Brownsell, the pioneer of the kaleidoscopic hair colour trend, and founder of Bleach London would create her own range of DIY hair colours.
The product ranges features Super Cool Colours from Awkward Peach, Washed Up Mermaid, Bruised Violet, and Rose (which I will try out in a few weeks), Total Bleach, DIY Dye, and White Toner. There are also hair care products such as Silver Shampoo (love this) and conditioner, dry shampoo, and a serum, which I have been told, is amazing. The range also consists of probably the best product to ever be invented – a Washing Out Liquid colour reducing shampoo…now why couldn’t I buy this as a teenager!
Bleach London are committed to educating the young dip-dying generation on how to dye your hair safely, without doing any damage and their formulas are specially created with hair care in mind. Go to their Bleach Bible for tips and advice.

Prices start from £5.00 for hair colours, which is unbelievably cheap.


Despite being a little annoyed my hair salon is now available to the entire world, I was super excited to try out the new products so I bought the Silver Shampoo and Rose Super Cool Colour (which I will try out in a few weeks). 

I had my hair coloured from my usual Bleach Topshop salon last week, and my stylist did an amazing job, however, I have to admit, even though I went blonder, the colour was a little warmer than I wanted. I didn’t mind at the time, as it was rather Autumnal, but I would have liked it to be lighter. Beth suggested I use silver shampoo to wash out the toner rather than applying more bleach, which would obviously prevent further damage to my already bleached ends.
For the last couple of weeks, I have been using the Silver Shampoo on my new hair colour, which is normally used to take yellow and brassiness out of blonde hair. It is used to create an ashy blonde tone, and contains wheat proteins and vitamin B5 to moisturise your hair. It worked immediately. This shampoo is the best silver shampoo I have ever used, and believe me, I have used shampoos that are four times the price of this.  The texture is so gorgeous and silky, it slides straight onto the hair, which means you don’t need to use a lot and it smells amazing. I have been using it on my roots as I’m trying to lighten them, but if you have a dip dye, only use it on the ends and leave in for about 5 minutes, once a week.  You will see a massive difference and it will freshen up any blonde hair colour. My hair is now exactly the colour I wanted, I love it!
I seriously cannot wait to try out the Rose, and maybe the Washed Up Mermaid… and for £5, I might try out the whole collection!
Available at BootsBleach, and Bleach Topshop, Oxford Circus. 

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